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Doug Hall shares data-proven methods that can make sales, marketing, and business development measurably more effective.

How To Start and Run Your Own Business

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If you've got the entrepreneurial spirit and are thinking of starting up your own small business, this DVD is great for you. It covers important small business basics as well as what you will need to get your small business off the ground. It's easier than you thing to be your own boss and have a job you enjoy! Let this video aide you in getting your small business idea into full swing.This product is manufactured on demand using DVD-R recordable media. Amazon.com's standard return policy will apply.
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Written by specialty food service guru Paul Daniels, The Restaurant Business Start-up Guide is a must for anyone starting a restaurant. Paul has taken his extensive experience in this field and made it available here for the first time. The book connects to a special Internet site where readers can get updates and download specific software and ebooks that assist users in starting and running a restaurant. The book includes: Professional advice, sample business plan, revenue forecasting, organizational tips, financial advice, location selection, leasing tips, negotiation tips, detailed business checklists, and much more!
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This DVD is the updated version of our 2002 video, remastered and indexed. It contains 35 easily clickable lessons that will help you attain the financial success you desire. The DVD includes: Lesson 1 - Introduction to Starting your own Business Lesson 2 – Myths about Failure Lesson 3 – The Entrepreneur Lesson 4 – Why Businesses Succeed Lesson 5 – Starting Your Business Lesson 6 - Forms of Ownership Lesson 7 - The Sole Proprietorship Lesson 8 - The Partnership Lesson 9 - The Corporation Lesson 10 - Incorporate On-line? Lesson 11 - The S Corporation Lesson 12 - The Limited Liability Company Lesson 13 – Services or Products? Lesson 14 – The Business Plan Lesson 15 - The Marketing Plan Lesson 16 - Which Business Form? Lesson 17 - Getting Legal Advice Lesson 18 - Getting Accounting Advice Lesson 19 - Choosing an Accountant Lesson 20 – At Tax Time Lesson 21 - Open For Business Lesson 22 – The most important tool: The Telephone Lesson 23 - Intro to Advertising Lesson 24 – Advertising Mediums Lesson 25 – Print Advertising Lesson 26 – Radio Advertising Lesson 27 – Television Advertising Lesson 28 - The Best Advertising for you Lesson 29 - Designing your Ad Lesson 30 – If you must do it yourself . . . Lesson 31 – Advertising Ideas Lesson 32 - Internet Advertising Lesson 33 - Advertising Brochures Lesson 34 – About Success Lesson 35 - The Magic Tip
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Ready to launch and grow your home-based landscaping business? This guide covers all the bases, from getting clients and referrals to designing projects to marketing your business on the Internet.

Small Business Start-Up Kit

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The best step-by-step guide to starting a business available! Many people dream of running a business of their own -- but often don't know how to start. Sound familiar? This book can help. User-friendly and loaded with tips, The Small Business Start-Up Kit shows you how to launch a business quickly, easily and with confidence. It explains in plain English how to: choose the best business structure write an effective business plan file the right forms in the right place price, bid and bill your projects draft and use contracts, online and off manage your finances be prepared for, and file, required taxes reach customers online The Small Business Start-Up Kit also includes all the forms and instructions you need both as tear-outs and on CD-ROM. The 5th edition is completely updated to reflect the latest legal and tax changes. It includes a new chapter on e-business and expanded information on financing your business. It also features new business-planning spreadsheets on the CD-ROM. List of Forms Partnership Agreement Sample Buy-Sell Agreement Provisions Application for Employer Identification Number (Form SS-4) Income Tax Withholding (Form SS-8) Election To Have a Tax Year Other Than a Required Tax Year (Form 8716) Entity Classification Election (Form 8832) Billable Rate WorksheetCash Flow Projection Worksheet Break-Even Analysis Worksheet Profit/Loss Forecast Worksheet Warranty Track Worksheet

Start Your Own Business

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YOUR ROAD MAP to BUSINESS SUCCESS From the editors of Entrepreneur magazine, this bestselling business startup book has helped hundreds of thousands of readers start their own businesses. Revised, expanded and updated, the 4th edition will help you save time and money, minimize mistakes and maximize profits. Our practical, easy-to-follow advice takes you step by step through the startup journey and guides you through the first three years of business ownership. You'll find the comprehensive, in-depth information you need to bring your business to life, plus dozens of work sheets and checklists you can use to measure your progress along the way. HERE'S MORE OF WHAT YOU'LL FIND INSIDE: HOW TO get business ideas and pinpoint your target market SECRETS OF successful marketing, from building a brand and promoting your business online to free and low-cost promotion ideas and effective selling techniques HOW TO harness the power of the internet to simplify startup and increase your chances of business success CREATIVE WAYS to finance startup and growth HOW TO take advantage of the latest technology to set up an efficient business on a budget PLUS: Contact information and websites for hundreds of resources, including startup assistance sources, government offices and small-business-friendly banks

What Are Investors Looking For?

What investors are looking for is a very simple question, with a very simple answer. Investors want a return on their investment. In other words, they want to be assured that if they invest money in an enterprise, that they have a better than average chance of that investment of money making more money for them. They want to see profit.

Getting a little more specific, investors want an assurance that there is a need for the product or service that a company is marketing. For instance, there would be very little market for pork sandwiches in a predominantly Muslim country because the people there don’t eat pork. On the other hand, a gourmet coffee bar in a college town would have a built in demand for the product offered, gourmet coffee.

After this assurance, investors want to know that the management team and key players involved in the business are competent, that they know what they are doing and are capable of running the business and making a profit. That is the reason that most business plans include resumes for the managers and key personnel.

After key personnel are scrutinized, investors will look closely at a marketing plan to see how the company plans to make a profit. Marketing is a misunderstood work. Because telemarketers are so common, many people think marketing just means selling. Actually selling is a part of marketing. So is advertising, which is paid for and publicity, which is hoped and prayed for. And that is the difference between the two.

Publicity is acquired when a newspaper writes about your company, or a TV station features it on a news program. Advertising is what a company pays to have appear in various media. Other parts of marketing are promotional efforts like trade show. Investors usually like to see an integrated marketing plan, with a specific goal of selling more of the product or service offered.

The IMC, or integrated marketing communications approach, holds to the idea than a coordinated and consistent plan across all levels of marketing will yield better results, and investors love to see this type of plan.

In the end however the answer is still very simple. Investors want to make a profit, and if they invest in your company they want to know how you will go about making that profit.

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Throw away those seminars and interior design classes! Interior Redesign is the creative use of professional furniture and accessory arrangement techniques to transform a client's home from ordinary into extraordinary simply by moving and arranging the furniture and accessories they already own. It is one of the easiest and most rewarding businesses in the design field today. Now West Coast pioneer of interior redesign, Barbara Jennings offers readers a way to improve, enhance, enrich and grow their income with their own home based business. No experience necessary. As director of the Academy of Staging and Redesign (hosted at Decorate-Redecorate.Com). Jennings explains the best, easiest and most profitable ways to start, grow, manage and sustain a highly successful decorating business. She brings 37 years of experience in home business development together with decades of interior design expertise in this large format, practical manual that reveals in simple terms the how-to strategies of top professional re-designers. She teaches readers exactly what to say and do on their half day or full day projects. A very simple business to learn, readers will discover how to transform a home in a matter of hours using just what is there, then making suggestions as to what additional products and services the homeowner could acquire, if needed. No college degree is necessary for this low-risk and highly creative business. The manual provides both business set up and superb marketing training, as well as design training, and the author suggests plenty of additional training and visual aids that could be acquired which will be helpful to readers as they build their business and market their services to the public. Readers will learn to integrate, advance and deploy workable, sustainable methods that lead to confidence, empowerment and strong profits in any economy.Written in a no-nonsense, yet personable style, Rearrange It! teaches readers who want a thriving interior redesign business: how to prepare themselves professionallyhow to get clients and referralshow to conduct consultations the right wayhow to set up their business and protect themselves legallyhow to hang art and pictures properlyhow to market and promote their services in a variety of wayshow to get free publicity for their businessand so much more.Readers will also learn: how to reach potential clients and qualify themhow to assess a room quickly and know how to solve the problems31 examples of arrangement techniques used by professionals (including the most popular furniture arrangement configurations, one of which should solve even the most complicated room)20 questions to ask homeowners before starting a redesign consultpractical do's and don'tsquestions and answersimportant legalities and set up guidancehow to develop a business planthe proper business etiquettean extensive furniture and accessory moving tips segmenthow to charge for serviceshow to get referrals and testimonialshow to get other tools and resources she has created to help promote and manage the businessand how to get free ongoing training via her monthly newsletters.This large-sized manual includes many candid, real world, undoctored photos, focusing mainly on the business procedures readers should know before starting a redesign business. This detailed guide is the 1st in a series by Jennings, who also teaches how to start a home staging business in her best-selling book Home Staging for Profit. Jennings has authored Advanced Redesign and Staging Portfolio Secrets and Staging Luxurious Homes and Getting Paid: Financial Strategies for Home Stagers, topics that also relate to the redesign industry.
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The author, laid-off from WorldCom, encourages readers through six steps, from home-office setup to selling a service. Currently a technical / freelance writer, Donna's worksheets, moneymaking ideas, and timely advice help readers survive their job search.